Learn how to close deals confidently in English. Get closing techniques, key phrases, and real scripts for non-native sales professionals.
Practice This PitchRecap everything the prospect has agreed the product solves: 'So based on our conversations, we've confirmed that the product addresses your three main challenges — data entry, reporting, and team visibility.'
Ask directly: 'Is there anything else we need to address before moving forward?' This surfaces any last-minute objections and shows confidence.
Instead of asking 'Do you want to buy?' say 'The next step is to get the contract signed so we can start onboarding your team next week.' This assumes the close and moves the conversation forward.
Give the prospect a choice between two positive outcomes: 'Would you prefer the annual plan with the 20% discount, or the quarterly plan for more flexibility?' Both options result in a sale.
Once they agree, confirm immediately: 'Fantastic — I'll send the contract over in the next 10 minutes. Welcome aboard!' Make them feel good about their decision.
“Based on everything we've discussed, I'm confident this is the right solution for your team.”
Expressing confidence
“Is there anything else we need to address before we move forward?”
Surfacing last objections
“The next step would be getting the paperwork signed so we can start your onboarding.”
Assumptive close
“Would the annual plan or the quarterly plan work better for you?”
Either/or close
“I want to make sure you feel completely comfortable with this decision.”
Showing care
“If we can get the contract signed by Friday, we can have you live by the end of the month.”
Creating urgency
“Congratulations — I think this is going to make a huge difference for your team.”
Celebrating the close
“Let me walk you through what happens after you sign.”
Next steps
“I'll send the contract over right now — who should I copy on the email?”
Admin confirmation
“Welcome aboard! Our onboarding team will reach out within 24 hours.”
Post-close welcome
| Word | ❌ Common Error | ✅ Correct | Tip |
|---|---|---|---|
| contract | kon-TRAKT | KON-trakt (noun) / kun-TRAKT (verb) | As a noun: stress on first syllable. As a verb ('We'll contract them'): stress on second. |
| guarantee | guh-RAN-tee | gair-uhn-TEE | Stress on the last syllable: TEE. |
| procurement | pro-KURE-ment | proh-KYOOR-muhnt | Three syllables. The 'cure' part sounds like 'kyoor'. |
| quarterly | KWART-er-lee | KWOR-tur-lee | Three syllables. The first sounds like 'kwor', not 'kwart'. |
| onboarding | on-BOAR-ding | ON-bor-ding | Stress on the first syllable: ON. |
“I need more time to decide.”
“Of course — I don't want to rush you. Can I ask: what specific information would help you make the decision? If it's about risk, our money-back guarantee means there's really no downside to getting started.”
“I like it, but I can't commit to a full year.”
“That's why we offer the quarterly option — you get the product with the flexibility to evaluate as you go. Most clients upgrade to annual after seeing the first month's results.”
“We need to get legal to review the contract.”
“Absolutely. I'll send the contract now with a redline-ready version. Is there a typical turnaround time for legal review? I want to make sure we have enough time to get you onboarded this month.”
“Can you do better on the price?”
“I appreciate you asking. The annual plan already includes a 20% discount — that's our best pricing. The quarterly plan offers more flexibility at a slightly higher monthly rate. Which trade-off matters more to your team?”
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